Oct. 3, 2016

The ‘Obligatory’ Structure of Effective Content

The ‘Obligatory’ Structure of Effective Content
Apple Podcasts podcast player badge
Google Podcasts podcast player badge
RSS Feed podcast player badge
Spotify podcast player badge

Fiction needs what editor Shawn Coyne calls “obligatory scenes” — the elements that satisfy audience expectations and make the book a must-read. Do those elements exist for content? And if so … what are they? Today, Sonia Simone gives her thoughts on the “must-include” elements of a solid content marketing program. In this 28-minute episode,... Listen to episode --- Send in a voice message: https://anchor.fm/copyblogger-podcast/message