On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the conflict unfolding in Ukraine, and how storytelling is and always has been a keystone element in wars of all sorts – with stories from John Steinbeck to Martin Luther King Jr.
The guys also talk about direct response writing, how it can be leveraged to support worthwhile causes, and some of 2020’s most brilliant ad campaigns.
Links From The Show
The copywriter who makes $300k/yr - https://www.reddit.com/r/digitalnomad/comments/aiwymi/i_make_around_300000_a_year_as_a_freelance/
Pompliano – Bitcoin Influencer - https://twitter.com/APompliano
Martin Luther King Jr.’s Stride Toward Freedom - https://www.amazon.com/Stride-Toward-Freedom-Montgomery-Legacy/dp/0807000698
Sober Nation - https://sobernation.com/
John Steinbeck Books:
Travels with Charley - https://www.amazon.com/Travels-Charley-Search-America-Steinbeck/dp/0140053204
Once There Was a War - https://www.amazon.com/Once-There-Was-War-audiobook/dp/B00MI60LTE
Bombs Away - https://www.amazon.com/Bombs-Away-Bomber-Penguin-Classics/dp/0143105914
2021 D&AD Direct Marketing Awards - https://www.dandad.org/search/archive/?q=&programmes=D%26AD+Awards&years=2021&categories=Direct&sort_order=newest&page=1&show_result=true
Diessel’s Enjoy Before Returning Campaign - https://www.dandad.org/awards/professional/2021/235023/enjoy-before-returning/
Danish Crown’s brilliant bacon ad - https://www.dandad.org/awards/professional/2021/235070/the-big-danish-bacon-pre-roll/
For more great insights, check out…
Copyblogger Academy - https://my.copyblogger.com/?utm_source=copyblogger&utm_medium=podcast&utm_campaign=03082022, where you’ll learn the 3 skills you need to become an effective content entrepreneur in today’s world.
Trends - https://trends.co/?utm_source=copyblogger&utm_medium=podcast&utm_campaign=03082022, where you’ll find cutting-edge research on emerging business trends, plus hands-on advice on how to capitalize on them.
